#NedbankIMC2023 - Mzamo Xala: An African-focused future

We caught up with some of the speakers, including Mzamo Xala, the group CEO of Avatar Johannesburg.
Xala, and Avatar, are passionate about liberating Africa for a better world through an African future that is focused on African content.
“We see African content generated by machine learning that is focused on African originality and culture as well as insights that matter to Africans and our struggles in terms of how we design products and help our clients, and create work that performs.”

About Danette Breitenbach
Danette Breitenbach is a marketing & media editor at Bizcommunity.com. Previously she freelanced in the marketing and media sector, including for Bizcommunity. She was editor and publisher of AdVantage, the publication that served the marketing, media and advertising industry in southern Africa. She has worked extensively in print media, mainly B2B. She has a Masters in Financial Journalism from Wits.Related
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