Lydia Senekal joins Mobilitrix as head of sales

Mobilitrix is proud to welcome on board the new Head of Sales, Lydia Senekal. Lydia joined the team commencing April 2010.

Lydia previously held a position with Net1 EasyPay as Senior Customer Relationship Manager, gaining valuable knowledge on the EFT switching and Value Added Services sector. Her other previous employers include Bytes Technology, Pricewaterhouse Coopers and Speedo. Lydia studied Marketing at the Cape Technikon, completing a B Tech Degree in Marketing in 1999.

Mobilitrix is the leader in allowing brands and retailers to reward customer loyalty with ease through a mobile channel. Mobilitrix is recognized as one of the world's innovators by Frost and Sullivan in 2008.