Gordon Hooper | Bizcommunity

News

Image supplied. For AI to significantly enhance data analytics and processing capabilities, it requires the nuanced interpretation only human minds can provide says Ipsos global head of product testing Dr Nikolai Reynolds

Artificial Intelligence

2 critical challenges the market research industry needs to overcome when using AI

Dr Nikolai Reynolds 12 Jun 2024

#BizTrends2024: Regine le Roux - Why businesses need to prioritise effective communication

PR & Communications

#BizTrends2024: Regine le Roux - Why businesses need to prioritise effective communication

Regine le Roux 31 Jan 2024

#BizTrends2024: Gordon Hooper - AI's impact on South African market research

Trends

#BizTrends2024: Gordon Hooper - AI's impact on South African market research

Gordon Hooper 19 Jan 2024

Marketing

#BizTrends2023: Economic uncertainty will bring a cautious spirit of optimism

Gordon Hooper 31 Jan 2023

#BizTrends2022: Gentle giants will join the dots for success

Trends

#BizTrends2022: Gentle giants will join the dots for success

Gordon Hooper 5 Jan 2022

Youth Month

#YouthMatters: Kim-Lee de Vries, marketing director at Bateleur Brand Planning

Evan-Lee Courie 21 Jun 2021

Research

Keeping up to the marque

6 Sep 2011

Research

SA AutoBrand Survey indicates price is determining factor

29 Jul 2011

SA's wealthy 'real' consumer attitudes, lifestyle uncovered

Research

SA's wealthy 'real' consumer attitudes, lifestyle uncovered

Issa Sikiti da Silva 23 Sep 2010

Research

SA consumer research reveals recessionary buying patterns

14 May 2009

Research

The challenges of research

Terry Levin 16 May 2005

Research

SAMRA accredited interviewers hit the streets

28 Mar 2005

Research

Gordon Hooper to head SAMRA

5 Aug 2004

Research

SAMRA Conference into Action

Issued by The Lime Envelope 5 Apr 2004

Research

New council, new goals for SAMRA

Issued by The Lime Envelope 25 Aug 2003

Research

Bateleur appoints Ronald Netshivhulana as a Research Analyst

24 Jun 2003