News
Beyond the Billboard podcast hits the 6-month mark!
Primedia Out-of-Home extends their user journey programmatic targeting to include in-store screens
Issued by Primedia Out-of-Home 16 Aug 2024
Tractor Outdoor introduces OOH brand lift attribution measurement in SA
Issued by Tractor Outdoor 26 Jul 2024
Jacques du Preez appointed to the World Out of Home Organization board
Issued by Provantage 15 Jul 2024
AI campaigns to humour-driven engagement. Where are we going?
Issued by AAA School of Advertising 1 Jul 2024
Outdoor network expands digital rotator network with new site in George
Issued by Provantage 27 Jun 2024
Out-of-home Golf Ads – At work while consumers play
Issued by Provantage 30 May 2024
Primedia unifies Outdoor & Retail under Bongumusa Makhathini
Issued by Primedia Out-of-Home 23 May 2024
The power of place in modern marketing
Christen Werth & Paul Stemmet, Issued by Dentsu 23 May 2024
Provantage launches SA’s first real-time, place-based media audience measurement tool – Protrack
Issued by Provantage 30 Apr 2024
Outdoor Network’s rotating digital billboard network goes national, maximising ROI for advertisers
Issued by Provantage 5 Mar 2024
Bridging generations: Unveiling nuances in the African market and crafting inclusive brand strategies
Issued by Dentsu 21 Feb 2024
Supporting small businesses: Tractor offers free outdoor advertising to SMEs
Issued by Tractor Outdoor 26 Jan 2024
Uncovering the unsettling trend in OOH advertising
Issued by Advertising Media Forum 28 Nov 2023
Out-of-home (OOH) media, sports and the omnichannel approach – A winning formula
Shamy Naidu, Issued by Provantage 21 Nov 2023
IRT Media retains media rights to MyCiTi network for 11th year
Issued by Provantage 2 Nov 2023
Thinking out-the-billboard: Big ideas to bring your next OOH campaign to life
Issued by Tractor Outdoor 19 Oct 2023
Outdoor Network completes rollout of backup power for its Always On OOH advertising solution
Issued by Provantage 1 Sep 2023
Golf Ads introduces Golf Digital to engage affluent consumers
Issued by Provantage 20 Jul 2023
From local to hyperlocal - Street-level media brightens up urban landscapes
Issued by Provantage 7 Jun 2023
Best performance of DOOH is seeded by facts
Jorja Wilkins, Issued by Primedia Out-of-Home 13 Apr 2023
#StartupStory: Mandisi Ads maximises the potent artistry of OOH advertising
Imran Salie 23 Feb 2023
Primedia Malls increases Digital Impact holding, extending advertisers reach across South Africa
Issued by Primedia Out-of-Home 19 Jan 2023
BrandMapp research: Young people more likely to remember OOH ads
Karabo Ledwaba 19 Oct 2022
Enterprises UP stays on top through innovative high-tech marketing
Issued by Enterprises University of Pretoria 7 Dec 2021