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Ogilvy | Bizcommunity

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AI in Advertising forum: Industry urged to understand, apply, and act

AI in Advertising

AI in Advertising forum: Industry urged to understand, apply, and act

Issued by Association for Communication and Advertising 1 day

The Warc Rankings 2025 Effective 100 reveal the most awarded campaigns and companies for effectiveness
(Image supplied)

Marketing & Media

Warc Effective 100 ranks world’s most awarded campaigns and companies for effectiveness

1 day

Tseliso Rangaka is the new CCO for Accenture Song SA. Source: Supplied.

Advertising

Tseliso Rangaka named Accenture Song's chief creative officer in South Africa

2 days

Source: © 123rf Ogilvy One’s global CTO Ravi Pal will present a virtual session at Adobe Summit 2025 in Las Vegas from today, Monday, 17 March to Thursday, 20 March on strategies for future-proofing AI and delivering customer-centric growth

Artificial Intelligence

Ogilvy One CTO Ravi Pal: Strategies for future-proofing AI and delivering customer-centric growth

17 Mar 2025

Source: Supplied. Dr. Ricardo Baptista Leite, CEO: HealthAI.

Healthcare

The rise of AI in LMICs: A new era for global healthcare

Ricardo Baptista Leite 17 Mar 2025

The Interactive Advertising Bureau South Africa's (IAB SA) 17th annual Bookmark Awards has appointed nine jury chairs and a full panel of judges alongside Elizabeth Mokwena, the jury president (Image supplied)

IAB Bookmarks Awards

IAB South Africa 2025 Bookmark Awards names nine jury chairs

11 Mar 2025

Ogilvy has strengthened its senior leadership, with the appointment of Ipi Thibedi. Pictured left to right: Pete Case (CEO of Ogilvy), Ipi Thibedi (Group MD), Nkosinathi Biko (Chairman of Board, Ogilvy), Neo Makhele (Chief Strategy Officer), Angela Madlala (Chief People Officer), Graham Vivian (Chief Financial Officer)

Advertising

Ipelegeng (Ipi) Thibedi joins Ogilvy South Africa’s as group managing director

11 Mar 2025

Branding

Warc's Creative 100 released, Apple no.1 brand for creativity

11 Mar 2025

$The Creative Circle Best of the Year awards took place recently with TBWA\Hunt Lascaris taking Overall Agency of the Year (Image supplied)$

Advertising

Creative Circle Best of the Year awards: Honouring the Class of 76’ and 24’

Alex Goldberg 10 Mar 2025

Image supplied.

Marketing

The One Club launches Strategic Revelations series to support strategists

5 Mar 2025

South African creativity shines in 2025 SABRE Awards shortlist

Marketing

South African creativity shines in 2025 SABRE Awards shortlist

5 Mar 2025

A recent Effie SA Dialogue Series that took place at Nedbank in Sandton saw a panel take on this discussion under the banner, Inside Effie’s winning strategies, from strategy to results, elevating marketing effectiveness. The panelists (L to r): Carl Willoughby, Effie SA Grand Judge and CCO TBWA, Nicole Shub, CMO Pineapple and 2024 Grand Effie SA winner, Refilkwe Maluleke, Effie SA Jury co-chair and head of marketing Discovery Health, Shaun Dix, global service line leader, creative excellence, Ipsos and moderator Silas Matlala Gibs.

Advertising

Inside Effie’s winning strategies: The hallmarks of an effective campaign

Danette Breitenbach 28 Feb 2025

Source: © More About Advertising

Marketing & Media

WPP’s 2024 preliminary results see shares plunge 16% to a four year low

27 Feb 2025

Andrea Quaye and Sbusiso Khumalo are on the list.

Advertising

2025 Dare list unveils next-gen Black leaders in creativity

25 Feb 2025

Image supplied.

IAB Bookmarks Awards

IAB SA launches Bookmark Awards Masterclasses

21 Feb 2025

Albert de Andrade joins the Sauce Advertising team

Advertising

Albert de Andrade joins the Sauce Advertising team

Phil Manners, Issued by Sauce Advertising 21 Feb 2025

Morning After Island is a Ogilvy Honduras campaign.

Advertising

What is the Ogilvy Network's secret spice?

Karabo Ledwaba 18 Feb 2025

Source: © More About Advertising Ogilvy has made changes to its EMEA and UK teams. Jules Chalkley (left) and André Laurentino (right)

Advertising

Changes for Ogilvy EMEA and UK on eve of WPP 2024 results

14 Feb 2025

AB InBev recognises Ogilvy as their leading creative partner for the second year in a row

Advertising

AB InBev recognises Ogilvy as their leading creative partner for the second year in a row

Issued by Ogilvy South Africa 12 Feb 2025

The IAB South Africa Bookmark Awards 2025 entries are officially open (Image supplied)

IAB Bookmarks Awards

#Bookmarks2025: Showcase your digital brilliance as entries open

11 Feb 2025

Ogilvy SA announced regional Creative Agency of The Year at The One Show 2024

Marketing & Media

Ogilvy SA announced regional Creative Agency of The Year at The One Show 2024

Issued by Ogilvy South Africa 5 Feb 2025

The Marketing Achievement Awards has unveiled the 2025 qualifiers (Image supplied)

Marketing

Marketing Achievement Awards unveils 2025 qualifiers

3 Feb 2025

PR & Communications

#Newsmaker: Sharleen James, new Razor PR MD – Elevating creativity in communications

Danette Breitenbach 3 Feb 2025

Sharleen James, new MD for Razor PR, and Dustin Chick, Razor, CE (Image supplied)

PR & Communications

Sharleen James appointed Razor PR's new MD

30 Jan 2025

Source: © CIPESA TThe African Academy of AI and the MMA have announced a strategic partnership to champion AI-first solutions in marketing across Africa

Artificial Intelligence

African Academy of AI & MMA partnership champions AI-first solutions in marketing across Africa

29 Jan 2025

Ogilvy Africa Network launches Ogilvy One in SSA with Jason Smit as managing partner

CRM, CX, UX

Ogilvy Africa Network launches Ogilvy One in SSA with Jason Smit as managing partner

28 Jan 2025

The Loeries Official Rankings 2024 have been released (Image supplied)

Loeries Creative Week

The Loeries Official Rankings 2024 released

27 Jan 2025

Applications are open for Ogilvy Creative Technology Academy

Education

Applications are open for Ogilvy Creative Technology Academy

Issued by Ogilvy South Africa 24 Jan 2025

Cannes Lions

#Cannes2025: 3 top creatives from continent named jury presidents

Danette Breitenbach 17 Jan 2025

Why creativity is the most valuable skill for the jobs of tomorrow

Education

Why creativity is the most valuable skill for the jobs of tomorrow

Issued by AAA School of Advertising 15 Jan 2025

Andy Awards The International Andy Awards has released its shortlist with SA heading up the Africa shortlist

Advertising

Andys' Africa shortlist announced, Nigeria’s Steve Babaeko on Andy Awards Global Jury 20025

14 Jan 2025

Special Effects Media SA's Casey Mantle new chair of the IAB SA Influencer Marketing Committee for 2025

Digital

Special Effects Media SA's Casey Mantle new chair of the IAB SA Influencer Marketing Committee for 2025

10 Jan 2025

The One Club’s ADC 104th Annual Awards global jury has been announced. It includes 10 creatives from the Middle East and Africa region (Image by © Bizcommunity)

Sales

One Club ADC 104th Annual Awards global jury includes 10 creatives from the Middle East and Africa

9 Jan 2025

EXCLUSIVE: Creativity and effectiveness: Ogilvy's perfect yin and yang

Advertising

EXCLUSIVE: Creativity and effectiveness: Ogilvy's perfect yin and yang

Danette Breitenbach 8 Jan 2025

Source: © Behance Ogilvy South Africa Cape Town is the top-ranking agency for the One Club's Middle East & Africa region with seven SA agencies featured in the regional rankings

The One Club for Creativity

Seven SA agencies feature in One Club’s regional rankings, Ogilvy Cape Town ranked No.1

7 Jan 2025

#BestofBiz 2024: Automotive

Automotive

#BestofBiz 2024: Automotive

17 Dec 2024

#BestofBiz 2024: Marketing & Media

Marketing & Media

#BestofBiz 2024: Marketing & Media

17 Dec 2024

Source: © Bizcommunity The inaugural SSA MMA Smarties Awards awarded 51 Awards, with 19 Gold, 19 Silver and 13 Bronze Awards

Marketing

Inaugural SSA MMA Smarties' winners announced, the TFG named Brand of the Year

9 Dec 2024

ADFocus announces Ogilvy as Agency Group of The Year 2024

Advertising

ADFocus announces Ogilvy as Agency Group of The Year 2024

Issued by Ogilvy South Africa 4 Dec 2024

VML won gold in the Community Core category dnd in the Sound On Please category, for Vodacom Hearing Challenge in the inaugural TikTok METAP region Ad Awards (Image supplied)

Social Media

SA agencies shine at inaugural METAP region TikTok Ad Awards

29 Nov 2024

Ogilvy leads Assegai Awards with 46 wins across 10 clients

Marketing

Ogilvy leads Assegai Awards with 46 wins across 10 clients

Issued by Ogilvy South Africa 28 Nov 2024

All the AdFocus Awards winners (Image: Danette Breitenbach)

Advertising

All the 2024 FM AdFocus Awards winners, Halo wins Agency of the Year

28 Nov 2024

The Halo Pineapple campaign extensively used Out of Home (OOH) as it took the mickey out of insurance and people loved it (Image supplied)

Advertising

Halo and Pineapple: How to disrupt a category and find an audience who don’t love insurance

Danette Breitenbach 27 Nov 2024

Promise won the coveted Prestigious Umpetha trophy for The Vluit Project campaign, developed for AfriSam (Image supplied)

Advertising

All the 2024 Pendoring winners: Promise’s Vluit Project wins Pendoring Umpetha

25 Nov 2024

Artificial Intelligence

Coca-Cola's iconic Holiday Magic advert created by AI leaves fans feeling sick

22 Nov 2024

Ogilvy scoops IAS Agency Credentials Award for the second year running, closely followed by Boomtown

Advertising

Ogilvy scoops IAS Agency Credentials Award for the second year running, closely followed by Boomtown

Issued by DMASA 21 Nov 2024

Where have Adland's mavericks gone?

Digital

Where have Adland's mavericks gone?

Shaune Jordaan, Issued by Hoorah Digital 21 Nov 2024

Triple Eight takes top agency awards!

Direct Marketing

Triple Eight takes top agency awards!

Issued by Triple Eight 18 Nov 2024