Customer insights | Bizcommunity

Customer insights | Bizcommunity

News

BCG survey reveals untapped market potential of women-centric products and services

Research

BCG survey reveals untapped market potential of women-centric products and services

13 Feb 2025

Pick n Pay launches ‘Smart Shopper Price Palooza’, providing more rewards

Retailers

Pick n Pay launches ‘Smart Shopper Price Palooza’, providing more rewards

13 Feb 2025

Branding

Key branding insights from the WEF, Davos 2025

10 Feb 2025

Zapper introduces ‘My Cards’ feature to accelerate loyalty programmes in SA

Retail Services

Zapper introduces ‘My Cards’ feature to accelerate loyalty programmes in SA

6 Feb 2025

#BizTrends2025: Bettabets Mathabo Sekhonyana - Dispelling the dazzle: A closer look at AI's real potential

Digital

#BizTrends2025: Bettabets Mathabo Sekhonyana - Dispelling the dazzle: A closer look at AI's real potential

Mathabo Sekhonyana 30 Jan 2025

4 trends South African e-tailers can't ignore in 2025

Trends

4 trends South African e-tailers can't ignore in 2025

15 Jan 2025

#BizTrends2025: Old Mutual FOR SME - Global outlook relevant to the local South African economy

Trends

#BizTrends2025: Old Mutual FOR SME - Global outlook relevant to the local South African economy

Nobesuthu Ndlovu, Issued by Old Mutual SMEgo 13 Jan 2025

Human8 hires Niels Neudecker as managing director, US

Research

Human8 hires Niels Neudecker as managing director, US

Issued by Human8 8 Jan 2025

Unlocking the future of retail with geospatial data

Research

Unlocking the future of retail with geospatial data

Craig Schwabe 26 Nov 2024

How customer reviews shape Black Friday buying decisions

Retail Marketing

How customer reviews shape Black Friday buying decisions

Issued by Hellopeter 1 Nov 2024

IMC Conference

#NedbankIMC2024: Mzamo Xala – building a better world through the lens of marketing

Danette Breitenbach 3 Oct 2024

Image by Terry Levin @Bizcommunity.com. AI in Advertising is brought to you by the Association for Communication and Advertising. It examines AI and how it is changing the industry

AI in Advertising

AI in Advertising: AI - The most pressing challenge to the future of our industry

Jarred Cinman 30 Aug 2024

Insurance & Actuarial

Millennials will drive the growth of insurance in Africa

26 Jul 2024

Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands

Research

Messaging the preferred method for customers to interact with brands says research

9 Jul 2024

Pictured: Mic Mann

Skills Training

Education in the spotlight at Singularity South Africa Summit 2024

Issued by Mann Made 5 Jul 2024

Research in times of change

Research

Research in times of change

Issued by Livingfacts 2 Jul 2024

Tag Collective: Innovation for Africa

Marketing

Tag Collective: Innovation for Africa

Issued by Tag Collective 26 Jun 2024

How to handle customer complaints

CRM

How to handle customer complaints

21 Jun 2024

Plans announced for Singularity Summit 2024

Events & Conferencing

Plans announced for Singularity Summit 2024

Issued by Mann Made 23 May 2024

Source: © 123rf A CMO study has found that chief marketing officers appear clear, confident, and intentional in where Gen AI integration and application will deliver the best results in marketing process improvement and execution in 2024

Marketing

A clear and confident shift in marketing technology as CMOs embrace AI

22 May 2024

Amazon is coming and it’s going to be Big! Or is it?

Retail

Amazon is coming and it’s going to be Big! Or is it?

Daniel Malan, Issued by Dentsu 10 Apr 2024

Pepkor launches +more digital rewards programme

E-commerce

Pepkor launches +more digital rewards programme

28 Mar 2024

Location intelligence is the secret weapon of data-driven banking

Financial Services

Location intelligence is the secret weapon of data-driven banking

Issued by AfriGIS 13 Mar 2024

CRM, CX, UX

Absa declares bold new business and brand promise across all of its markets

Issued by OnPoint PR 23 Feb 2024

Ask Afrika makes bold appointments for global expansion

Research

Ask Afrika makes bold appointments for global expansion

Issued by Ask Afrika 25 Jan 2024

Demystifying category management for small retailers operating in low data environments.

Retailers

Demystifying category management for small retailers operating in low data environments.

Bernhardt van der Merwe 24 Jan 2024

Hazel Chimhandamba appointed Hollard CMO, pan-African expertise key

Marketing

Hazel Chimhandamba appointed Hollard CMO, pan-African expertise key

23 Nov 2023

CRM

Building loyalty: the art of personalised brand experiences and advocacy

Tushar Vaishnavi 9 Nov 2023

Marketing UpClose&Personal: Insights and reflections from the Nedbank IMC 2023 Conference

Events & Conferencing

Marketing UpClose&Personal: Insights and reflections from the Nedbank IMC 2023 Conference

Issued by IMC Conference 31 Oct 2023

Capturing the value within customer data

CRM

Capturing the value within customer data

21 Sep 2023

Carl Thomen is the product marketing lead at Peach Payments. Source: Supplied.

#BehindTheBrandManager

#BehindtheBrandManager: Carl Thomen, product marketing lead at Peach Payments

Karabo Ledwaba 11 Sep 2023

Generative AI ushers in a new era for retail

Technology

Generative AI ushers in a new era for retail

22 Aug 2023

Source: © 123rf Generative AI is opening up major opportunities for CX professionals

CRM

Research shows generative AI set to transform CX

2 Aug 2023

The event will be held in August. Source: Supplied.

CRM

4 key insights from leading brands in the CX industry

26 Jul 2023

The power of personalisation in 2023

CRM, CX, UX

The power of personalisation in 2023

Nick Durrant, Issued by Bluegrass Digital 17 Jul 2023

How different are B2B and B2C customers, truly?

Marketing

How different are B2B and B2C customers, truly?

Paul Middleton, Issued by Ebony+Ivory 12 Jul 2023

Source © Niall Wiggan In South Africa, loyalty programme owners are working hard to meet their customers and members where they are, now

Trends

7 loyalty programmes trends

20 Jun 2023

Unlocking the power of Salesforce: How V5 Digital can help your business grow

CRM, CX, UX

Unlocking the power of Salesforce: How V5 Digital can help your business grow

Issued by V5 Digital 11 May 2023

#ATMDubai: Enhancing the customer experience through AI

Technology

#ATMDubai: Enhancing the customer experience through AI

Robin Fredericks 5 May 2023

Township e-commerce startup Yebo Fresh secures R78m to fuel expansion

E-commerce

Township e-commerce startup Yebo Fresh secures R78m to fuel expansion

1 Feb 2023

Branding

The importance of brand resilience

30 Dec 2022

Marketing

Data key to reaching customers during tough economic times

Zuko Mdwaba 8 Nov 2022

Image supplied: Pierre Coetzee, marketing manager at Letsema Consultancy

Behind the Selfie

#BehindtheSelfie: Pierre Coetzee, marketing manager at Letsema Consultancy

Emily Stander 26 Oct 2022

Pick n Pay introduces premium range of private label products

FMCG

Pick n Pay introduces premium range of private label products

28 Jul 2022

Source: © CMO Council A new report show that 62% of marketers are only moderately confident (or worse) in their data, analytics and insights systems

Research

Two-thirds of global marketers lack confidence in their data, analytics and insights

12 Jul 2022

Supplied: From left: Angela Franken, campaign manager; Irina Vlad, MD and Bianca Uys, commercial director.

Media

Interpreting data to drive dynamic creative

1 Jun 2022

Marketing

Zoho Corporation launches unified marketing platform

11 May 2022

#EcomAfrica: Online retail beyond the pandemic, with OneDayOnly's Laurian Venter

E-commerce

#EcomAfrica: Online retail beyond the pandemic, with OneDayOnly's Laurian Venter

Lauren Hartzenberg 12 Apr 2022

#BizTrends2022: Automation, meaningful personalisation and privacy

Trends

#BizTrends2022: Automation, meaningful personalisation and privacy

Peter Babol, Issued by Oliver 14 Feb 2022