Dentsu Performance Media (DPM), Dentsu's specialised unit encompassing programmatic, search, SEO, social, and ad operations, stands as a central hub designed to optimise the potential opportunities inherent in digital media and technology. Its purpose is to align with multichannel marketing objectives by fostering the adoption of best practices in deploying pertinent digital media, experiences, insights, and technology across Dentsu SA and its affiliated media brands.
Rachmah Holland, head of performance announced the following key promotions within DPM at the onset of January 2023:
Siyanda Msongelwa, head of Programmatic SA
Elisah Chibvamushure, Performance account lead
Kerisha Ramiah, Performance account lead
Dentsu is the network designed for what's next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-cantered approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society.