StudioK, an all-in-one compact photographic studio for professional e-commerce shoots, is officially opening for business in Durban North in January 2022. The studio, which is supported by the well-known Studio[K]irmack in Cape Town, brings best-in-class automated product photography technology to the port city, including the advanced Orbitvu Alphastudio XXL - the first of its kind in South Africa. 4 Mar 2022 Read more Your customers are visual creatures: the vast majority of online shoppers want to see pictures before clicking the purchase button. Good images sell. Great images, however, sell more. This begs the question: should you take product photos on your own, or call a photographer? 7 Feb 2022 Read more If businesses have learned anything from 2021, it's that top-notch product shots are nonnegotiable. The way customers shop has changed forever - online retail is the new normal, making high-quality photos more important than ever before. A single photo can make the difference between making and losing a sale. There are multiple aspects to consider when integrating this into your e-commerce strategy - from 360-degree photography to products in motion, storytelling, search results rankings and more. Craig Bellingham, founder and CEO of Studio[K]irmack, who has overseen over 150 national retail campaigns, with a client list that includes adidas, Puma, Engen, Pick n Pay Clothing, Hi-Tec and Cape Union Mart, among others, shares eight key points to keep in mind. 18 Jan 2022 Read more Cape-based Studio[K]irmack continues to lead the charge in offering large and small brands access to the best ecommerce photographic and digital imaging technology at competitive rates. 2 Dec 2021 Read more With online retail volumes booming, Craig Bellingham, founder and CEO of Studio[K]irmack, advises digital brands of all sizes to lean into emerging photographic technologies and processes, to take their e-commerce business to the next level. 5 Jul 2021 Read more The past year has seen a massive surge in e-commerce. Data from Standard Bank shows an "84% increase in the value of online spend at supermarkets and grocery stores year-on-year while spending at online general merchandise stores increased by 458%". 19 Apr 2021 Read more How customers buy products and services online has changed forever because of 2020's pandemic. Online retail is now the norm, and in 2021 immersive, visual experiences will deepen customer immersion. Here are eight key trends that will affect online retailers in 2021 from Craig Bellingham, founder and CEO of Studio[K]irmack an innovative high-tech production studio that enables e-commerce brands to produce world-class photography and digital content campaigns faster, easier and more cost-effectively. 19 Jan 2021 Read more Little did Ashleigh Kavanagh know, two years ago, in her role of marketing manager for a South African lifestyle brand, that the company she was working for would one day be her client. But that's exactly how it's turned out in her new role of brand strategist and business developer at Studio[K]irmack. 12 Jan 2021 Read more In the 21st century, e-commerce is a pervasive and ever-growing part of our everyday lives. From global leaders in the game like AliExpress, eBay and Shopify; to local brands connecting their products to consumers all across the country; the ability to present high-quality, 'real-feel' images is a crucial part of connecting with audiences; drawing their interest and providing an online shopping experience that they'll want to return to. Now, local fashion legends Tshepo Jeans partnered up with leaders in e-commerce visual solutions, Studio[K]irmack : whose range of world class, cutting edge technology will elevate the beloved denim brand's online store from a digital adaption of their top class in-store service; to an e-commerce experience to rival any fashion label around the world. 6 Aug 2020 Read more As dawn broke into 2020, e-commerce was already storming the markets. But the global lockdown on business and trade stamped on that trajectory's accelerator. In three short months, the pivot from brick-and-mortar into the e-commerce universe has been dramatic. 21 Jul 2020 Read more As the South African economy comes back to life after the lockdown necessitated by the tragedy that is Covid-19, e-commerce companies are racing to innovate and better serve customers. As supply chains slowly roll into action, a problem retailers and brands now face is how to quickly create the content required to market their goods. 13 Jul 2020 Read more |
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