Preneshen Munian - Agency Director
The conference highlighted the most important aspects regarding branding strategies, loyalty programmes, customer retention, partnerships, implementation, technology, brand equity, technology advancements in South Africa and how it affects the industry and measuring these brand and loyalty programmes. Preneshen also went on to emphasise that brands need to ensure that their loyalty schemes suits their clients' needs and that "it's not about the customer being loyal to you, but you being loyal to the customer".
TLC Marketing has over 20 years of experience in delivering successful campaigns ranging from loyalty platforms to added value consumer incentives by using intelligence from 14 international offices as part of the TLC Marketing Worldwide Group.
For more information, please visit www.tlcmarketing.com
Media Contact: Supriya Singh on 011 676 7700 or moc.gnitekramclt@hgnis.ayirpuS
