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Advertising

Global ad spend to top $1trn in 2024 amid rapid digital growth and regulatory challenges

27 Nov 2024

Source: © 123rf Platforms such as Instagram, Facebook and TikTok have become crucial components of the digital advertising landscape

Digital

SA's digital ad revenue hits new all-time high with almost 40% share of overall advertising market

Paula Hulley 24 Oct 2024

Source: © Pexels Sanef recently proposed its Journalism Sustainability Fund to Business Leadership SA reports Media24

Media

Sanef proposes Journalism Sustainability Fund to Business Leadership SA

22 Oct 2024

(Image supplied) The 2024 IAB South Africa Internet Advertising Revenue Report, also known as the Online AdSpend Report, has confirmed the significant expansion of online advertising as forecasted in last year’s report

Digital

IAB Online AdSpend Report: SA's digital ad revenue soars to R17.7bn

27 Sep 2024

Advertising

Warc: Spotify's new video ad strategy - a game-changer for multi-media campaigns?

18 Sep 2024

Advertising

Google is facing another crucial court case in the US – and it could have major consequences for online advertising

Barbora Jedlickova 10 Sep 2024

Source: © 123rf Charles Stuart, PwC South Africa Technology, Media & Telecommunications partner says while digital advertising remains a multibillion-rand industry, the world of digital advertising is a complex ecosystem

Digital

PwC’s 4 key elements for digital campaigns to hit the mark

Charles Stuart 5 Sep 2024

Source: © 123rf South Africa's ad market is expected to see 6.0% this year says Warc

Advertising

Warc: SA's admarket to grow 6%, as global ad investment more than doubles

22 Aug 2024

Netwerk24’s new decade: From the editor

Media

Netwerk24’s new decade: From the editor

Henriëtte Loubser, Issued by Media24 22 Aug 2024

Digital

Google monopoly ruling: where the tech giant goes from here

Renaud Foucart 19 Aug 2024

Source: © 123rf Patrick Carmody, CEO of Conversation Lab, looks at how the shift to AI-powered answer engines are and will challenge Google

Artificial Intelligence

The shift to AI answer engines. A challenge for Google?

Patrick Carmody 6 Aug 2024

Advertising

Gaming's $184bn market undervalued by advertisers, Warc report finds

1 Aug 2024

Community radio: The essence of a community heartbeat

Radio & Audio

Community radio: The essence of a community heartbeat

Mpho Mothapo, Issued by Motherland OMNi 25 Jul 2024

How local digital agency used its paid media intellect to boost SA's NSRI's coffers

ESG

How local digital agency used its paid media intellect to boost SA's NSRI's coffers

Issued by TDMC 23 Jul 2024

(Image supplied). The South African print media industry changes are shown in media monitoring company, Novus Group’s newly released 10 Years in Print Media report

Newspapers

Report shows the decline of print newspapers over the past decade

11 Jul 2024

Advertising

Pinterest sees accelerated advertising growth and Gen Z appeal

11 Jun 2024

Source: © 123rf Social media is the largest channel worldwide for advertising investment according to Warc Media’s latest forecast, Global Ad Trends

Marketing

Warc: Social media reaches new peaks, wields huge influence over how brands reach their audiences

2 May 2024

Urgent: Shape the future of South African digital marketing

Research

Urgent: Shape the future of South African digital marketing

Issued by IAB South Africa 30 Apr 2024

The dynamic trends shaping Africa in 2024 and its impact on brands for the future

Marketing

The dynamic trends shaping Africa in 2024 and its impact on brands for the future

Roxanne Graber, Issued by Omnicom Media Group 16 Apr 2024

The Limpopo Mirror is published in Louis Trichardt, a town in the north of South Africa’s Limpopo province. Photo: Anton van Zyl

Media

Google and Facebook are killing local news

Nathan Geffen and Anton van Zyl 8 Mar 2024

Loyiso Twala, chief creative cfficer, McCann Joburg. Source: Supplied

Advertising

The future of advertising: People power and gender diversity

Loyiso Twala 7 Mar 2024

Be part of this year's IAB South Africa Internet Advertising Revenue Report

Digital

Be part of this year's IAB South Africa Internet Advertising Revenue Report

Issued by IAB South Africa 1 Mar 2024

Media

The rise of big data in South Africa's media and communication sectors

Andile April 26 Feb 2024

Magazines

Magazines were supposed to die in the digital age. Why haven’t they?

Julian Novitz 15 Jan 2024

Social Media

Disinformation is part and parcel of social media’s business model, new research shows

Carlos Diaz Ruiz 24 Nov 2023

Source: © 123rf The recent announcement that the National Council of Provinces (NCOP) plenary has officially passed the flawed Copyright Amendment Bill has disheartened the creative industry

Production

Copyright Bill a serious threat to SA creative industry and economy

15 Nov 2023

Source: © Warc A new forecast by Warc puts global retail media ad investment at $141.7bn for 2024

Research

Retail Media: The advertising story of the decade with global advertising spend set to reach $128.2bn

20 Oct 2023

Mobile & Apps

Compcom probes Meta, X and Google for unfair media practice

Nqobile Dludla 18 Oct 2023

Source: © 123rf The Media and Digital Platforms Market Inquiry (MDPMI) has been launched by the Competition Commission (Commission)

Online Media

Media and Digital Platforms Market Inquiry (MDPMI) into media content distribution launches

18 Oct 2023

Advertising

Warc Report: Instagram's projected global ad revenue to soar to $71bn by 2024

20 Sep 2023

Source: © 123rf the Interactive Advertising Bureau (IAB) South Africa’s annual Internet Advertising Revenue Report has been released

Digital

IAB SA/PwC SA Online AdSpend Report: Digital sees sustainable growth, social becomes a key contributor

14 Sep 2023

Source: © 123rf Global advertising spend will $1trn for first time next year says Warc research

Advertising

Warc: SA advertising spend to grow over 6% next year

25 Aug 2023

Independent Media broadens retrenchment scope

Media

Independent Media broadens retrenchment scope

20 Jul 2023

Membrana Media enters the South African market to help publishers increase advertising revenue

Film & Cinematography

Membrana Media enters the South African market to help publishers increase advertising revenue

Issued by Membrana Media 20 Apr 2023

Radio & Audio

The Steller Effect and 2Stories merge to develop audio content

13 Apr 2023

Advertising

IAB SA calls for industry to participate in Online AdSpend Report

27 Mar 2023

Introducing South Africa's Taverns of the Future

Food & bev. services

Introducing South Africa's Taverns of the Future

Issued by Heineken South Africa 3 Mar 2023

Advertising

Warc Global Ad Trends: Global ad spend in publishing set to decline by 7.7%

22 Feb 2023

Advertising

AI's threat to Google is more about advertising income than being the number one search engine

Andy Tattersall 20 Feb 2023

Source © Adobo Magazine Moving Walls and Dentsu Africa have formed a partnership to launch a full-stack Out of Home (OOH) advertising technology platform across multiple markets in the continent

OOH

OOH and DOOH solution for Africa launches

20 Feb 2023

Big tech is firing employees by the thousands. Why? And how worried should we be?

Technology

Big tech is firing employees by the thousands. Why? And how worried should we be?

Nathalie Collins, Jeff Volkheimer, Paul Haskell-Dowland 15 Feb 2023

Radio & Audio

Radio in South Africa turns 100 - and collides with podcasting and streaming

Sisanda Nkoala 10 Feb 2023

#BizTrends: 6 global retail trends making their mark in FMCG

Trends

#BizTrends: 6 global retail trends making their mark in FMCG

Lauren Hartzenberg 10 Feb 2023

Warc releases Expenditure Report quarterly data for UK

Advertising

Warc releases Expenditure Report quarterly data for UK

26 Jan 2023

Advertising

Report: Twitter hit by 40% revenue drop after ad pause

19 Jan 2023

Media

Warc releases The Marketer's Toolkit 2023: The Future of Media

5 Jan 2023

Hollard Changemaker - Creativity and a little good makes a big change

OOH

Hollard Changemaker - Creativity and a little good makes a big change

Issued by Twiga Communications 24 Nov 2022

Social Media

Why Meta's share price collapse is good news for the future of social media

Renaud Foucart 7 Nov 2022

Advertising

UK advertising spend estimated to rise to £35bn this year

27 Oct 2022