Authenticity | Bizcommunity

Authenticity | Bizcommunity

News

SOLshop aims to empower SA's food producers with direct market access

E-commerce

SOLshop aims to empower SA's food producers with direct market access

20 Mar 2025

Source: © 123rf Scopen's research shows that the latest global trends signal a growing reliance on AI, a strong push toward integrated agency solutions and a strategic re-evaluation of in-house marketing structures

Marketing & Media

EXCLUSIVE: Scopen research - Be integrated, AI-powered and strategic, or be left behind

20 Mar 2025

Image supplied.

Social Media

Authenticity: The new currency in influencer marketing

Bianca James 19 Mar 2025

Theresa van Rooyen appointed GM: L’Oréal Dermatological Beauty SA

Health & Beauty

Theresa van Rooyen appointed GM: L’Oréal Dermatological Beauty SA

18 Mar 2025

Trends

African travel trends 2025: Luxury, cultural enrichment and choice

17 Mar 2025

Adetutu Laditan's mission to position the African creator

Social Media

Adetutu Laditan's mission to position the African creator

13 Mar 2025

Former Prasa acting CEO Mthuthuzeli Swartz (right) exits the Gqeberha Regional Court with his advocate, Mzwamadoda Mnyani. Photo: Steve Kretzmann / GroundUp

Criminal Law

Former Prasa acting CEO pleads not guilty to stealing railway line

12 Mar 2025

The secret weapon of successful restaurants: strategic menu innovation

Food & bev. services

The secret weapon of successful restaurants: strategic menu innovation

12 Mar 2025

The newest instalment in Glenfiddich’s Challengers Club series, shot in Matatiele, Eastern Cape, celebrates the transformative power of water (Image supplied)

Advertising

#BehindtheCampaign: Glenfiddich’s Challengers Club film a tribute to the essential role of water

12 Mar 2025

How SMEs can harness hyper-personalisation to redefine consumer engagement

SMEs

How SMEs can harness hyper-personalisation to redefine consumer engagement

Gugu Mjadu, Issued by Business Partners Limited 11 Mar 2025

Law Practice

Attorneys, beware 'AI hallucinations' - the real consequences of fabricated citations

11 Mar 2025

Fashion & Homeware

Jeep Apparel names Aphelele Fassi as new brand ambassador

10 Mar 2025

Keeping it authentic: Why being real wins every time

Digital

Keeping it authentic: Why being real wins every time

Issued by We Do Digital 10 Mar 2025

Navigating through South Africa’s evolving haircare market

Health & Beauty

Navigating through South Africa’s evolving haircare market

10 Mar 2025

Sinmisola Hughes-Obisesan. Source: Supplied.

DEI

#InternationalWomensDay2025: Sinmisola Hughes-Obisesan - A visionary driving Africa's creative future

Karabo Ledwaba 7 Mar 2025

As we celebrate International Women’s Day, Publicis Groupe Africa (PGA) reaffirms its commitment to advancing women in advertising, with its first female CEO, Koo Govender leading way (Image supplied)

DEI

#InternationalWomensDay2025: PGA's first female CEO, Koo Govender leads the way in DEI in advertising

7 Mar 2025

PR & Communications

Matias Rodsevich | PR & AI: A marriage of ethical considerations

Matias Rodsevich 6 Mar 2025

Consumer Insights Agency, KLA, reveals the Quarterly Buzz Results for Q4 2024

Research

Consumer Insights Agency, KLA, reveals the Quarterly Buzz Results for Q4 2024

Issued by KLA 5 Mar 2025

Marketing

Rogerwilco joins the B Corp movement: What it means for employees, clients, and the industry

Mongezi Mtati 5 Mar 2025

Is excessive use of AI tools killing your in-bound marketing plans?

Tourism & Travel

Is excessive use of AI tools killing your in-bound marketing plans?

Issued by ANEW Hotels & Resorts 10 Feb 2025

Source: © 123rf Essi Koster, paid media specialist at Special Effects Media, gives some key considerations around video content and how brands can harness this engaging format to achieve their marketing goals

Media

How business can harness video content to to achieve its marketing goals

Essi Koster 4 Mar 2025

Is public relations one of the most in-demand careers of 2025?

PR & Communications

Is public relations one of the most in-demand careers of 2025?

Adam Hunter, Issued by Hook, Line & Sinker 3 Mar 2025

Union-DNM collabs with South African artist Justin Dingwall

Fashion & Homeware

Union-DNM collabs with South African artist Justin Dingwall

26 Feb 2025

Social Media

Beyond influencers: How digital creators are building real businesses

26 Feb 2025

Andrea Quaye and Sbusiso Khumalo are on the list.

Advertising

2025 Dare list unveils next-gen Black leaders in creativity

25 Feb 2025

Veralab and Dentsu Creative Italy celebrate imperfections with 'Perfectly Imperfect'

Advertising

Veralab and Dentsu Creative Italy celebrate imperfections with 'Perfectly Imperfect'

Issued by Dentsu 25 Feb 2025

The marketing shake-up: Why 2025 is a turning point

Marketing

The marketing shake-up: Why 2025 is a turning point

Issued by AAA School of Advertising 24 Feb 2025

Airport Ads awarded Lanseria Airport media rights tender

OOH

Airport Ads awarded Lanseria Airport media rights tender

Issued by Provantage 24 Feb 2025

Marketing

New Gen Conference 2025: Shaping future marketing strategies with technology

24 Feb 2025

Jacaranda FM’s Martin Bester talks #WorldRadioDay

Radio & Audio

Jacaranda FM’s Martin Bester talks #WorldRadioDay

Martin Bester 13 Feb 2025

Investec Cape Town Art Fair 2025 to explore emerging trends and transformative works

Art

Investec Cape Town Art Fair 2025 to explore emerging trends and transformative works

14 Feb 2025

Primedia Studios announces strategic leadership changes to enhance global storytelling

Digital

Primedia Studios announces strategic leadership changes to enhance global storytelling

Issued by Primedia Broadcasting 17 Feb 2025

Branding

A boycott campaign fuels tension between Black shoppers and Black-owned brands – evoking the long struggle for ‘consumer citizenship'

Timeka N. Tounsel 13 Feb 2025

Bronwyn Pretorius, Ackermans' new CMO, champions retail innovation in SA

Retail Marketing

Bronwyn Pretorius, Ackermans' new CMO, champions retail innovation in SA

Evan-Lee Courie 12 Feb 2025

2025 South Africa Wine Summit to shape industry innovation, growth

Viticulture & Oenology

2025 South Africa Wine Summit to shape industry innovation, growth

10 Feb 2025

Source: © 9to5 mac Meta has introduced ads to Threads

Social Media

Ads on Threads | 4 factors marketers should consider

Saul Marquez 10 Feb 2025

Taste the change at Courtyard Hotel Waterfall City

Hospitality

Taste the change at Courtyard Hotel Waterfall City

Issued by City Lodge Hotels 7 Feb 2025

NBA Life returns to SABC 2 with new hosts, co-producers and a bold new look!

TV

NBA Life returns to SABC 2 with new hosts, co-producers and a bold new look!

Issued by Primedia Broadcasting 4 Feb 2025

#BizTrends2025: Special Effects Media’s Kelly Kaimowitz - Creating a lasting impact through influencer marketing

Social Media

#BizTrends2025: Special Effects Media’s Kelly Kaimowitz - Creating a lasting impact through influencer marketing

Kelly Kaimowitz 3 Feb 2025

Marketing

#BizTrends 2025: 99c’s Andrew Brand - Retail advertising: The new frontier

Andrew Brand 3 Feb 2025

The world of work in 2025

Employee Wellness

The world of work in 2025

Issued by GO Content Lab 31 Jan 2025

Dr Melanie van Rooy. Source: Supplied.

Marketing

#BizTrends2025: Dr Melanie van Rooy, CMO at Clicks - Experiential marketing key to retail future

Melanie van Rooy 31 Jan 2025

Why 2025 will redefine loyalty programmes with personalisation at the core

CRM, CX, UX

Why 2025 will redefine loyalty programmes with personalisation at the core

Gordon Wilson 31 Jan 2025

DEI

The 'woke-ism' debate in brand communications: Navigating inclusivity in a polarised world

Issued by Brandfundi 30 Jan 2025

#BizTrends2025: Bettabets Mathabo Sekhonyana - Dispelling the dazzle: A closer look at AI's real potential

Digital

#BizTrends2025: Bettabets Mathabo Sekhonyana - Dispelling the dazzle: A closer look at AI's real potential

Mathabo Sekhonyana 30 Jan 2025

Actorvate Influencer Marketing embraces the rise of UGC with new division for brands

Marketing

Actorvate Influencer Marketing embraces the rise of UGC with new division for brands

Issued by Actorvate Influencer Marketing 29 Jan 2025

Brenda Khumalo started her agency in 2020. Source: Supplied.

Advertising

#Newsmaker: Lobengula's Brenda Khumalo is pioneering a new era of the misfits

Karabo Ledwaba 28 Jan 2025