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In brief Advertising South Africa

M&C Saatchi buys South African ad agency

UK-based advertising powerhouse, M&C Saatchi have acquired Cape Town advertising agency Domino, now to be renamed Dalmatian. According to BDLive, Domino was founded by Clinton Bridgeford, Bruce Norris, Leon Potgieter, and Gabrielle Weinstein five years ago and has worked for high-end brands such Woolworths, Heineken and more.

Dalmatian will be overseen by Mike Abel, chief executive partner at M&C Saatchi Abel, while still reporting to the head office in London.

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