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Danette Breitenbach
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Publicis Groupe makes its mark at 2024 Assegai Awards
Publicis Groupe took home an impressive 13 accolades across multiple categories at the recent 2024 Assegai Awards. Celebrating creativity, innovation and measurable results, the Assegai Awards, hosted by the Direct Marketing Association of South Africa (DMASA), is one of the country’s premier awards shows celebrating excellence in integrated marketing and communication.
Out of 14 finalists, Publicis achieved 13 conversions, demonstrating the agency’s dedication to delivering a return on investment, strategic insights and cutting-edge creativity.
Taking gold for their Klipdrift ‘Go for Gold’ and Sanlam ‘Money saver Credit Card’ campaigns, Publicis also took silver for the Vitz ‘More Car, Less Cash’ ads and six leader awards across NIVEA, PepsiCo SASKO, Oreo, Extreme, Spotify and Allan Grey.
With 55 agencies competing, this year’s wins solidify Publicis Groupe’s position as a powerhouse on South Africa’s marketing landscape.
We are Africa’s most prodigious communications powerhouse – part of the Publicis Groupe, globally.
- Publicis Groupe Africa CEO, Koo Govender, appointed as judge for prestigious Gerety Awards03 Mar 09:29
- Publicis West Africa partners Lancaster University, Ghana for International Relations Week24 Feb 11:13
- Publicis’ Katherine Jones leads the charge in advertising’s production renaissance09 Dec 14:51
- In the race to be Top Dogg, Snoop hands gold to Publicis06 Dec 13:43
- Publicis Groupe makes its mark at 2024 Assegai Awards25 Nov 15:25
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